Free advice from your local property professionals

Free advice from your local property professionals




<span style="font-family: Arial, Helvetica;">Why January is a great time to sell</span>

 
Why January is a great time to sell
 
It’s a common misconception that market activity lulls in January, ready to resume in the spring. But with demand levels still on the rise, this couldn’t be more wrong for 2022 predictions.
 
Many see the new year as a chance for a fresh start, and that can mean homeowners are on the hunt to physically change or improve their surroundings.
 
The number of people window-shopping on Rightmove on Boxing Day last year was 50% higher than the year before.*
 
To help you decide whether to take action, here are some of the top reasons why you couldn’t pick a better month than January to sell.
 
People are on the move
 
Statistics indicate that January is the busiest time of the year for employee redistribution or staff members moving around.
 
With many of us spending Christmas at home, it can also be the final push needed for first-time buyers looking to move out or a household to decide they need somewhere with more space for the year ahead.
 
There is less competition
 
After the holiday season has come to an end, conditions are optimal for serious sellers, as many homeowners tend to take their time listing their property.
 
This means that if you work with an agent over the next month, you could get ahead of the competition and really stand out on the market.
 
Show off your home
 
Intelligent buyers house hunt in winter, as properties tend to look their worst in these months.
 
So, if your home looks spectacular and is well presented by your agent, then it will impress viewers as they will assume your property looks even better in the summer! This mentality will draw in potential buyers.
 
Placing your home on the market in January shows confidence in your home – a fantastic starting point in convincing people to buy the property.
 
If you are looking to take advantage of the lucrative new year market, please book your valuation today.
 
*Rightmove
 



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City rental demand up with the return of offices and students
 
During the height of the pandemic, we saw many tenants moving out of busy city centres and towards rural and quiet locations, but why?
 
Just like homeowners, tenants began to quickly change their property priorities over the course of the pandemic, and a good number within the rental sector reflected on where and how they were living.
 
Now that normality continues to spread across the country, a large proportion of tenants have begun to make their way back to the cities.
 
With both the return of people going back to office work and students thriving with university life, properties have been in short supply due to the incredible demand from eager tenants.
 
In fact, the demand for rental properties in London has risen by 60% compared to the same period last year!*
 
It’s not surprising that London is in high demand, especially given the wide range of employment opportunities it has on offer, which a lot of people will still be prioritising following the effects of COVID-19.
 
It’s highly likely that with the new year approaching and people discovering new ways of living, rental demand will to continue outstrip supply, further demonstrated by a predicated 3.5% rental growth for 2022 in London.**
 
Are you looking to maximise your returns as a landlord? Talk to us today.
 
*Letting Agent Today
 
**Estate Agent Today
 



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Be careful with your decorations
 
Year after year, the biggest surge in property market activity happens around the Christmas period, making January the optimal time to buy or sell.
 
If you’re thinking of moving shortly after the new year or currently have your home for sale, then you might be wondering what to do about Christmas decorations.
 
Adding decorations can further clutter your property and detract from its core USPs, as well as date any marketing material that your agent may take.
 
We’ve put together some decorating guidelines ahead of the big day, so you can continue to enjoy the festive period without overwhelming any potential viewers or buyers.
 
Keep things to a minimal
 
Remembering that ‘less is more’ can be key to securing a fast winter sale.
 
Try and keep to a small palette of colours when adding decorations to your rooms, ideally opting for colours that complement the surroundings – this can be especially important for items like baubles and tinsel.
 
Festive scents
 
A great way to bring the cosy, festive feeling into your home is using festive scents.
 
Cinnamon, mulled wine and gingerbread are some of the most popular smells to have filling your house this Christmas.
 
White lights are the way forward
 
Not everyone will prefer multi-coloured flashing lights when it comes to Christmas, in fact, it can even put people off.
 
Therefore, try and avoid these for areas like your tree, instead using warmer white lights to create a more neutral, sophisticated tone.
 
Think about scale
 
It’s important to keep floor standing decorations – like trees – to scale in your property.
 
Make sure they don’t dominate your rooms and hide any additional space, as potential buyers still need to be able to visualise themselves living in your home.
 
Be careful with exterior decorations
 
Adding lights to the exterior of your property is a great way to get into the Christmas spirit, however, avoid large inflatable decorations on your roof or surrounding your home.
 
Again, try and opt for white, warm lights to give your home a classier look, and you may even want to add a Christmas wreath as a finishing touch.
 
Are you thinking about putting your property on the market over the festive period or in the new year?
 
Request a valuation with us today and see how much your property could be worth.
 



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